Maximizing Your Website’s Impact: Getting Ready for Giving Season

October 06, 2025 | 42 minutes

Andrew Williamson Senior Project Manager

Year-end fundraising is the most critical time for nonprofits, with Giving Tuesday and holiday campaigns driving the bulk of annual donations. But in a crowded digital space, how do you capture donor attention and inspire them to give?

Kanopi’s Senior Project Manager, Andrew Williamson, will share practical strategies to optimize your website—creating seamless donation experiences, building trust with supporters, and leveraging data-driven insights to strengthen engagement for both immediate Giving Season impact and long-term growth.

You will learn how to:

Optimize the Donor Journey – Streamline homepage messaging and the donation process to make giving effortless.
Build Trust & Relevance – Keep content fresh, transparent, and emotionally engaging to connect with supporters.
Leverage Data & Testing – Set up tracking, use testing strategies, and learn what drives conversions.
Plan for Sustainable Growth – Apply UX best practices, curate compelling content, and develop a roadmap to scale over time.

Fireside Chat: Digital Accessibility with Hard of Hearing & Legally Blind Experts

August 08, 2025 | 51 minutes

Candice Dexter Drupal Technical Lead

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Join Candice Dexter (hard of hearing) and James Warnken (legally blind) for a powerful conversation that goes beyond checklists and compliance. Get real insights into what accessibility actually looks and feels like from those who live it everyday.

This conversation will explore the daily realities, challenges, and successes of navigating the digital world with auditory and visual impairments. Candice and James will candidly discuss topics ranging from the effectiveness of auto-generated captions and screen readers to common misconceptions and practical advice for those beginning their accessibility journey. Discover how to shift your focus from mere compliance to creating genuinely intuitive and inclusive digital environments that empower all users.

Key Takeaways:

Insights into the specific needs and preferences of Deaf, Hard of Hearing, Blind, and Visually Impaired users in digital spaces.
A deeper understanding of how current accessibility requirements align (or don’t) with actual user experiences.
Actionable steps to build accessibility and equitable access into your digital content workflows – starting today.
Guidance on designing websites and applications with a wide range of user needs and assistive technologies in mind.

Beyond Backlinks: Future-Proofing Your SEO in an AI-First World

June 11, 2025 | 48 minutes

Lauren Chervinski SEO & Search Engine Marketing Specialist

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With Google’s AI Overviews (SGE), zero-click search behavior, and LLMs like ChatGPT surfacing answers instantly, do traditional ranking signals like backlinks still matter?

In this session, we’ll break down how backlinks, internal linking, and branded mentions still play a foundational role in visibility both in organic SERPs and also in how AI chooses sources. We’ll explore what’s changed, what hasn’t, and where the biggest SEO opportunities lie in 2025 and beyond.

Whether you’re an SEO expert, content strategist, or brand marketer, this webinar will help you reframe your approach and future-proof your strategy in a multi-platform, AI-first world.

Key Talking Points:

The goal of SEO in 2025 isn’t just ranking; it’s being cited, surfaced, and trusted.
Backlinks are like resumes, and AI checks who’s vouching for you.
Internal links help Google and AI ‘connect the dots’ between your ideas.
If you’re not mentioned, you don’t exist in an AI search world.
Stop chasing clicks and start earning visibility across the SERP and beyond.

Top 5 Accessibility Tips for a more Digitally Equitable Website

May 01, 2025 | 46 minutes

Candice Dexter Drupal Technical Lead

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Learn how to create a more equitable digital experience by addressing five common accessibility barriers found on websites. This session will provide insight into those barriers and give practical tips on how to address these issues on your own site.

You will learn how to:

Identify Accessibility Barriers: Understand the top five accessibility issues that can cause problems for users with disabilities (and those without).
Implement Accessible Coding Practices: Learn best practices for improving accessibility, such as using semantic HTML, correctly implementing headers, and using the correct ARIA roles.
Enhance Digital Equity: Learn how to recognize the importance of making the digital realm more accessible and inclusive to all users.

Creating Connections: How Data Analytics Can Enhance Engagement Across Your Digital Channels

February 04, 2025 | 39 minutes

Cliff Persaud Director of Strategy and Creative

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Looking to build stronger connections across your digital channels? It will take more than merely analyzing individual data points. Integrating both quantitative and qualitative insights from across your organization’s touchpoints is the key to success. Together we will explore how connecting data from different sources can help improve engagement and satisfaction across digital channels.

Topics covered include:

The power of collecting and combining data from qualitative and quantitative sources
Common pitfalls organizations face when collecting data
Efficient strategies for gathering and consolidating data from multiple sources
Examples of how shared data fosters stronger connections and achieves measurable outcomes

SEO Survival Kit: 5 Steps to Thrive Now & in the AI Era

December 13, 2024 | 46 minutes

Lauren Chervinski SEO & Search Engine Marketing Specialist

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Ready to Boost Your Website’s Performance Without the Overwhelm?

A must-attend webinar for business owners, marketers, and anyone looking to make SEO work smarter, not harder. We’ll dive into 5 simple yet powerful strategies that deliver maximum results, from mastering keyword research and meta tags to building backlinks and optimizing your site’s speed.

You’ll learn how to:

Unlock the secrets to ranking higher with choosing the right keywords and meta tags.
Turbocharge your site with better internal linking and image optimization.
Get actionable insights on creating shareable, search-friendly content.

We’re also unveiling the secrets to AI-proofing your website so you can stay ahead of the curve as search evolves!

It Takes a Village: Managing a Large Community in a Website Redesign

November 13, 2024 | 43 minutes

Tim Tufts Director of Project Success

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Large website projects can be complex undertakings, especially when they involve a wide range of individuals participating in the process. Managing such a diverse group of people and teams while ensuring a unified vision can be a challenge. So, how do you keep everyone aligned and create a smooth, cohesive process for designing and developing a large-scale website?

To explore this, we’ll look at a real-world example from our client, the UCSF Department of Surgery. With more than 80 domains covering everything from research to patient care and education initiatives — all with fragmented user experiences and a lack of consistency across 80+ domains — this project presented a unique challenge.

In this session you’ll learn:

How to work with multiple stakeholder groups in order to find common goals.
How Domain-Access allows content to be shared across domains, saving time and preserving consistency.
How to manage and maintain content while working with multiple contributors.

Making Your Websites Accessible: An overview of the new federal ADA guidelines

July 13, 2024 | 30 minutes

Candice Dexter Drupal Technical Lead

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In this webinar with the UCSF IT Digital Accessibility Program, you will learn about the importance of web accessibility best practices and how to ensure your website meets federal guidelines.

We will cover the following topics:

What is web accessibility, and why is it important?
An overview of WCAG 2.1 and ADA Title II guidelines.
What do the ADA Title II updates mean for you?
Tools and resources

And much more…

Recipes, Starshot, and the future of Drupal

June 14, 2024 | 46 minutes

Jim Birch Director of Build Engineering

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Drupal has always been a pioneer in no code/low code content management systems offering accessible User Interfaces for content modeling, database queries, and general site building. The future of Drupal will contain additional tools for the ambitious site builder that allow even more possibilities, with less need for developers.

Join our Engineering Manager Jim Birch as he discusses how new Drupal Strategic Initiatives are working to make onboarding to Drupal easier for everyone.

Topics covered include:

How Drupal Recipes can apply pre-created features to a site
Using Project Browser to discover new features
Keeping Drupal up-to-date using Automatic Updates and Upgrade Status