Research & Strategy Services
We dig deep to understand the why.
We begin every project by digging into the roots: gathering insights from decision-makers, users, data, and technology. These insights will build a strong foundation as we create the right experiences for the right audiences.

Discovery
We begin by mapping and understanding your current landscape, so we can define the clearest pathway to your destination.
Activities & Deliverables:
- Stakeholder Workshops
- Competitor Analysis
- Web Analytics Analysis
- Web Accessibility Audit
- Content Audit & Analysis
- UX Audit & Analysis
- Sitemap & Sitemap Testing
- Technical Audit & Planning

Data & Analytics
This is where we’ll gain insight with valuable metrics. We’ll strive to understand your users’ behaviors and site performance to inform the project approach.
Activities & Deliverables:
- Google Analytics Setup and Audit
- User Behavior Analysis
- Performance Tracking
- Custom Dashboard & Reporting
- Google Analytics Advanced Implementation
- Conversion Rate Optimization (CRO)

Search Engine
Optimization
We’ll give you an SEO-driven strategy designed to grow your brand and drive success. By optimizing your website’s structure, content, and technical elements, we’ll ensure your content is ranked and found.
Activities & Deliverables:
- Full & Lite SEO Audit
- Keyword Research
- Technical Analysis & Crawl Errors
- Meta Tag Writing
- Internal Linking Maps
- AI & LLM Strategies
- Content Briefs
Case Studies
Our clients love us.
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As an organization whose website and technical needs are great, we were very cautious and thorough in finding the best partnership for us. Since working with Kanopi, we have received customer service that is honest and transparent while also being persistent to find a solution to the many tasks brought before them. With 150+ sites that’s no small task, but we believe because of this partnership, our online presence will continue to grow.
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It was a wonderful phase of discovery, collaboration, and partnership. We wanted somebody that was going to be there to help us learn and work together, and not just throw requirements over the fence. Kanopi helped us to help ourselves, and I think that forms the best consulting relationships.
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From the start, we have been very impressed with Kanopi’s creativity. The project moved very well under Timothy’s and Miriam’s guidance. They’ve been flexible and understanding as we hit roadblocks in our internal processes and decision-making. Another key element was how thorough and inclusive they were during our Discovery Process, which led to other departments in our organization feeling connected from day one. Overall, this has been a fantastic experience!
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“We’re able to better serve our community because of the work Kanopi has done.”
How the Kanopi ecosystem works:
Ready to evolve?
We’ll take great care of your site. But most importantly, we’ll take great care of you.
Let’s create something better together.