Smaller steps led to big changes.
The UCSF Department of Urology (UCSF Urology) works to blend knowledge and research with a humanistic spirit in order to make strides towards excellence in medicine and training. This combined focus has been a powerful asset for both their departmental growth as well as their digital approach.
UCSF Urology Mobile Gallery
UCSF Urology was searching for a way to bridge the gap between the need for an updated digital presence and the reality of a limited budget. Starting with the homepage, our project team identified opportunities for ongoing step-by-step improvement. The goal was to improve the overall user experience on their website as a whole — but tackle it in budget-friendly phases.
We’ve partnered with UCSF Urology for several years now, focusing on small iterative changes that gradually increase impact over time. This partner-driven outlook and methodical approach have been key to our Continuous Improvement engagement.
Starting with the homepage and working our way forward, we’re taking a strategic path to improvement. By addressing short-term tactical needs while working towards longer-term goals, we’ve been able to take advantage of Drupal to maximize results.
Our ultimate goal is to improve the overall user experience for UCSF Urology visitors while modernizing and humanizing the digital presence. This includes content strategy, design enhancements, and technical improvements.
Our redesign included clearer pathways for the audience to select their area of interest.
By allowing the department to promote the site’s most popular content, users can access it faster than ever.
UCSF Urology has done some amazing work with their Education and Ground Rounds. The homepage features an area to promote this valuable information.
We are physicians, nurses, pathologists, scientists and analysts. We are really good at what we do but for the most part, we are not coders, UX experts or designers. We need access to this expertise to create the best forward face we can for our collaborators, colleagues, students and patients. Not only does Kanopi excel at these services for the Drupal platform, but they have an uncanny ability to understand our needs and present it back to us in a way that moves the project forward. Research is thorough, roadmaps are laid and the projects are delivered on time and in budget. Three thumbs up!